THE PRODUCTS SEEM EXPENSIVE BY TIM SALES

Your role in your network marketing business can be simplified into three key components. Firstly, you have to be really good at sponsoring others to join your team in order to grow your business. Secondly, you need to provide your team members with training and support of the highest order to enable all of you to grow the business even further. Thirdly, you need to be good at selling your products.

Sometimes it’s the third component that’s tricky for people – mainly if they get a price objection from prospects.

If you are new to network marketing, let me help you right now by making it clear that “too expensive” will always be an issue with some prospects. You will get this objection not because of your products per se, it’s because it is just the most common objection that you’ll ever get when you to try to sell a product to your prospect.

You are going to hear comments not unlike “The products seem expensive,” or “I can get a cheaper product elsewhere.” It is because people have not yet justified why they would pay that price and so will always react by saying the product’s too expensive. So really, your job is to justify that price.

Think of it in terms of your own purchases. Perhaps you have recently bought a new mobile phone or laptop or maybe even a new car. When you bought the product, you were able to justify paying the price you paid. I don’t mean making up some excuse as to why you had to have it but a rational reason based on the quality of the product.

The process of justifying the price of any product is to show how the prospect will benefit from using the product and you will not be able to do that effectively if you are not using the product yourself.

You just have to demonstrate why it’s valuable to them. In order to achieve that, you need to fully understand what would be valuable to them and how they measure quality.

The word “quality” means to be fit for purpose. Let me illustrate that point by giving you an extreme example. Where one person will pay less than a dollar for a bar of soap, others will happily pay twenty dollars and more for a bar of soap. The more expensive soap may well be more beneficial to the user but in the eyes and minds of the buyers both products are quality products because they both meet the buyers’ respective wants and needs.
You want to find out what your prospect needs or wants first, and then you invite them to look at something which is your product that’ll help them get what they need and want. So the importance of that whole thing is not to put the cart before the horse. Of course, you must be able to justify the price of your product but you can only do that successfully when you find out why it is that they would want a product like yours in the first place.
If you have been trained well, you will already know that your success lies in the ability to communicate effectively. To communicate well you must be able to listen, you must have the interests of your prospects at the forefront of your mind. Do that and you will be able to ask the right questions at the right time building the picture and gathering more information.
Armed with that information, you are then well placed to apply that knowledge you have gained in determining the needs and wants of your prospect to the advantages and benefits of your products over possible alternatives, justify the price of your product and negate the objection that the products seem expensive.

Download a sample set of FREE MLM prospecting scripts along with my How-To Report that will help you be a more confident recruiter and build your downline faster by visiting my website http://www.FirstClassMLMTools.com